Surveillance Pricing Would Be Illegal Under Newly Proposed California Bill
Asm. Ward Puts Consumers First
Assemblymember Ward, California LGBTQ Caucus Announces 2025 Legislative Priorities
(SACRAMENTO, CA) – Assemblymember Chris Ward (D-San Diego) introduced AB 446, a bill prohibiting businesses from using personal information of a consumer to adjust the price of goods based off their individualized data profile, a practice known as surveillance pricing (SP).
Assemblymember Ward Introduces AB 368 to Advance Passive House Standards